Last updated 24 June 2026
Privacy Policy
This policy explains what data Reel collects and why. Reel is operated by Daniel Sogbey, a sole trader ("we", "us"). The short version: your recordings stay on your Mac.
What we don't collect
Reel records and edits video locally on your device. We do not upload, store, or have access to your screen recordings or exported videos.
What we do process
- Purchase & account data. When you subscribe, our Merchant of Record Lemon Squeezy processes your name, email, billing details, and payment information to complete the sale. We receive your email, subscription tier, and billing status so we can deliver and verify your licence key. We never see your full card number.
- Licence & usage. We store your licence key, plan, and the amount of AI voiceover/translation used in each billing period to enforce plan limits.
- AI feature content. If you use Studio's AI voiceover or translation, the text/audio you submit is sent to our third-party AI providers to generate the result. It is processed to provide the feature and not used to train models by us.
Third parties we use
- Lemon Squeezy: payments, billing, and tax (Merchant of Record).
- Mailtrap: sending your licence key and receipts by email.
- AI providers: text-to-speech and translation for Studio features.
Data retention
We keep purchase and licence records for as long as your subscription is active and as required for tax and accounting. You can ask us to delete your data where we are not legally required to keep it.
Your rights & contact
To access, correct, or delete your data, email hello@usereel.dev. For payment data held by Lemon Squeezy, see their buyer privacy notice at lemonsqueezy.com/privacy.